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Pefumes For Kids by Jungle Magic - Made Of Essential Oils and Dermatologically Tested


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Pefumes For Kids by Jungle Magic - Made Of Essential Oils and Deratologically Tested - Bubbly Butterfly

Pefumes For Kids by Jungle Magic - Made Of Essential Oils and Deratologically Tested - Cuddly Teddy

Pefumes For Kids by Jungle Magic - Made Of Essential Oils and Deratologically Tested - Naughty Teddy

The Jungle Magic range of perfumes exclusively created for children contains elements of essential oils extracted from fruits that help to refresh and revitalize the mind thereby increasing a child’s alertness and concentration. They are available in unique character shaped bottles and the new range include a teddy and butterfly. The Jungle Magic perfumes bring in natural products that are safe and also unique for the children in the age group of 5 to 11. 
Consumer Products division of Piramal Enterprises Limited recently launched three new variants of Jungle Magic Fruity Perfumes; adding Naughty Teddy, Cuddly Teddy & Bubbly Butterfly, to their existing collection of unique characters Crawlly (Caterpillar), Doggy (Dog) (I already own Doggy!!) and Penggy (Penguin).

SEE : More posts on Fragrances

As mothers are very sensitive when selecting products for their child’s personal care, a great deal of attention is given to ensuring safety, efficacy and proof of action. 

These products are dermatologically tested to be safe for children.

Jungle Magic perfume range was launched in 2012 and over the period of time Jungle Magic has uniquely positioned itself as a brand that equips parents with innovative and child friendly wellbeing solutions for children. The launch of the three new variants is basis the demand in the market for this category.

Jungle Magic is priced at Rs. 299/- for 60 ml and is a perfect gifting solution for kids of all ages.

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SSU Shopped For - Baby Girl's Shoes, Tights, Socks, Bottle and Mosquito Bands


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You run out of kids stuff quickly whether it's clothing item, feeding item or toys - this is what I have concluded so far after becoming a mother. You just keep collecting stuff for your kid! In addition to that, I am an impulsive buyer. Just can't help! So when I walk out of the house to buy a couple of nipples (approx. Rs.250 for two), I return home with a bag full of little joys for my kid (read=myself) and total amount is Rs.3880. *Pouting and doing maths*

But at the end of the day, everything in that bag is something that I need for my baby and not want. Ok, if I go by the money-saving rules it's a "WANT" but it is what I needed for her and I am glad that I got 'em.

Clockwise from top row:

Grey Booties with Sequin and velvet details (Rs. 350)  and Ankle Boots in Gold Sequins and Studs (Rs. 350) - I mean who wouldn't buy these cute booties which are cool, cute and caring for your baby feet.

Grey Sock-Tights (Rs. 220) and Disney Cotton Tights (Rs.220) -  Perfect in winters. You don't have to worry making your kid wear three separate things for just one cause. Once you buy 'em you'd know how easy your life has become... 

Chicco Hair Brush and Comb (Rs. 350) - The brush has natural bristles and comb teeth are rounded and soft, suitable for babies soft scalp. 

Falin Heart Shaped Water Bottle (Rs. 349) - This bottle is something that I am not happy with. Nipple is so hard that my girl consumes only 30 ml in the same time in which she consumes 100 ml. Really! Plus the shape of the bottle is not advisable. Milk is always left over, no matter how much she tries. I am a first time mother and I really loved the colour and the shape. But it's a lesson! You learn that too. 

Little Sport Shoes (Rs.449) - They are so cute and the material canvas-like plastic. I wanted a pair of shoes for her that she could wear at home and wouldn't get her socks wet if she stepped in water. These pairs perfectly do the job! and they look cute, fun and pretty!!

Jungle Magic Mosquito Banditz (Rs.450) with Citronella oil - These bands are coated with Citronella oil which is said to be natural repellent of mosquito. These bands are certified safe by dermatologists for use on children above 3 years (I didn't read this line before buying it! ).

Nikexiong Socks Two Pairs (Rs. 150) - I don't know how they'd behave after washing but for now I need loads of socks.

Everything is bought from Child Junction store located in Vasundhara. I love going to this store for Reet because they possibly have everything I need and that too of good quality. I wasn't able to find durable, cute and reasonably priced shoes in any store like MAX, Ritu Wears, Chunmun etc. But this place has introduced me to some cute shoes and I know I am going back for more. I have got their membership card made too!! Check out more pictures of what I bought  ahead!

What is your favourite store for kids shopping where you get everything from clothing to accessories to feeding items? I would love to know!

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VICHY's New Addition To Bi-White Med Range - Goodness of an Eye Cream


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VICHY Bi-White completes its range with Bi-White MED Eyes

~Let your eyes do all the talking~

~Get closer to your natural radiance with Vichy’s Bi-White range~

Vichy, one of the leading French dermo-cosmetic brands and pioneers in the field of skin care believes that skin health is the safest, most effective and most advanced path to achieving your ideal skin. Bi-White range by Vichy is an exclusive range, drawn from extensive research and clinical tests and is a one-stop solution for healthy, ideal skin. The latest addition to the range is the new Bi-White MED Eyes.

VICHY Bi-White MED Eyes - Bi WHITE MED Eyes is the first illuminating concentrate for an instant and lasting eye look transformation. The deep action of a whitening essence for the 1st time associated with the immediate enlightening power provided by illuminating nacres, to correct in one gesture every eye contour complexion flaws.

Research indicates that Lack of sleep, stress, pollution and UV rays affect the eye area. Bi WHITE MED Eyes is the first illuminating concentrate for an instant and lasting eye look transformation. The deep action of a whitening essence for the 1st time associated with the immediate enlightening power provided by illuminating nacres, to correct in one gesture every eye contour complexion flaws. BI- WHITE MED Eyes is as deep as an essence that comes with the most powerful whitening ingredients (Vitamine CG, B3, Caffine) and liquid light technology blended in the formula. The texture is light, refreshing fluid and is suitable for all skin types; it works around eye area and treats dark spots, dark circles, shadows and puffiness.

The range is the perfect skincare range that will help get rid of the unwanted pigmentation and dullness; other products from the range includes-

·         Bi-WHITE MED Day Cream
·         Bi-WHITE MED Night Cream
·         Bi-WHITE MED Deep Corrective Whitening Essence


Bi-WHITE MED Day Cream induced with a new formula highly concentrated in active ingredients penetrating deep in the skin, reaching the fibroblast down in the dermis, to correct complexion flaws thus bringing the broadest results. With breakthrough global whitening technology and the whitening power of traditional Peony with the protective strength of natural oils, it provides extended protection against pollution and stress and as well as quicker results on the quest for ideal skin. 


Bi-WHITE MED Night Cream with a unique a combination of 5 natural oils jojoba, macadamia, passion flower, apricot kernel, coriander enhance natural skin mechanisms to significantly increase the healthy fresh radiance of skin tone. Keratolytic action evacuates excess melanin accumulated on the surface resulting in an even fairer skin in the morning.

READ : What SSU think of VICHY Normaderm Night Cream

 VICHY Bi-WHITE Med Deep Corrective Whitening Essence

Bi-WHITE Med Deep Corrective Whitening Essence is a skin lightening breakthrough with its CERAMIDE WHITE™ + LHA to act in every single layer of the epidermis and DRM-WHITETM Technology to target the dermis. Optimally concentrated Ceramide White™ de-pigment cells in every single layer of the epidermis by acting at the root of melanin production. Vichy Bi-WHITE Med Deep Corrective Whitening Essence has proven guaranteed efficacy on dark spots, dullness, yellowish skin tone, red patches, dryness patches and irregular skin texture.

No one goes deeper than Vichy’s Bi-WHITE MED range to unveil flawless luminosity of the skin from within!

Price of VICHY Bi-White MED Range

Bi-WHITE MED Eyes- Rs. 2050/-.
Bi-WHITE MED Day Cream- Rs. 2000/- for 50 ml.
Bi-WHITE MED Night Cream- Rs. 2,100/- for 50 ml.
Bi-WHITE MED Deep Corrective Whitening Essence- Rs. 1,150/- for 15 ml.

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Park Avenue Beer Shampoo - See what SSU and others think of this shampoo!!


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SSU MEN | Park Avenue Beer Shampoo, Should You Buy It?

When Park Avenue Beer Shampoo was launched back in 2013 , its packaging caught my eye and I decided that I HAD to buy it for V. But what a girl does when it comes to certain* men products? Sneaks the product and uses it on herself. I also did the same. I used it and thought it wasn't meant for me and I instantly understood that it wasn't meant for V's sensitive scalp and dry hair as well.

Buyers, do you believe that #beershampoo gives healthy, shiny hair?

I have stayed in Lajpat Nagar IV from 2004 to 2010 and have lot of interactions with many gils from North East. NE girls have beautiful, shiny, pin-straight hair and I remember some of them admitted that they washed their hair with beer. But still wondering if beer in shampoo will do anything like this and maintain the quality of a healthy or improve the quality of dull hair...

It is more hype than anything. There isn’t much scientific data to prove that beer is really beneficial for hair. Since it has silica, minerals, amino acids and vitamin B, it can be used as a conditioner as all these ingredients help in forming the basic hair structure.
by Dr. Jaishree Singh, A Leading cosmetic dermatologist for Yahoo Lifetyle

Good points of this shampoo are - lathers really well, and a dollop is sufficient to wash a medium length hair, you might need more depending on how dirty your hair is.

But after-effects of this shampoo after 2nd or 3rd wash is something that cannot be ignored. It makes hair very light, easily creates static in hair and ultimately dry. First use made me feel that it is going to be on my must-have list but 2nd and 3rd wash started making my hair dry. My hair is oily so any shampoo that keeps stickiness in hair at bay are better, but anything that begins to make it straw like it a no-no.

This shampoo contains SLES.

Sulfates are detergents that give shampoos their foamy lather. They go by many names -- sodium lauryl sulfate, sodium laureth sulfate, ammonium laureth sulfate and ammonium lauryl sulfate. Sometimes these compounds are identified only by their initials -- SLS for sodium lauryl sulfate and SLES for sodium laureth sulfate. Sulfates may help your shampoo produce suds, but they can also strip your hair of its natural oils, leaving it overly dry and prone to damage. Sulfates can also irritate the skin.

We neither liked the smell of the shampoo nor the effects and stopped using it. I haven't seen many people liking it either and most of them have the same reason which is dry hair after using it.

A few snippets from the reviews of India's best beauty bloggers who are also a part of product reviews in India group of SSU on Facebook -

 - I have normal to dry hair, I used this shampoo and to my horror it left my dry mane even drier. :shock: :shock: My hair was left frizzy and bereft of its existing moisture. :( :(  No points to guess I vowed never to pick this up again. :neutral: - Wellness and Vanity

- The shampoo does clean your hair well and leaves them squeaky clean, but not something where you don't need a conditioner. However, it does add loads of shine and bounce in the hair. But those with dry hair may need  to use a heavy duty conditioner to go with this. Also, for those who colour their hair, this may be a skip as it makes the hair a little dry and dull too. - Panchtatva-The-Essence-of-Life

Some funny ads shared by Aparna Badgandi on -

Funny Ads of Park Avenue Beer Shampoo by Aparna Badgandi vie

Funny Ads of Park Avenue Beer Shampoo by Aparna Badgandi vie

So, what do you guys think of this beer shampoo in the end? Every got a chance to use it? Do you use beer to wash your hair anyway? We would love to know!

*Skincare, Hair care, fragrances, shirts, ties, accessories ...

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Disclaimer: The product was bought by Shopping, Style and Us for review.
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Press Release - MAX Design Awards 2014 Student Edition in Association with Elle India


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MAX announces the top 15 finalist of MAX DESIGN AWARDS 2014 in association with Elle

MAX, the country’s largest value fashion brand in association with Elle launched debut edition of MAX Design Awards this year. This program is a definitive fashion designing competition where students get to test their creativity and reach out to the world of fashions with their designs.
At the MAX Design Awards 2014, the ambition is to recognize and reward the next generation of Fashion designers and provide them a platform to springboard their fashion designing careers.
The program started this year in August. Entries from students of top 15 fashion designing colleges across India were invited to send in their registrations through the microsite - Students were asked to submit their sketches, one prêt & one couture from Menswear, Women’s Wear or Ethnic Wear, based on MAX seasonal theme.
These entries were judged by esteemed panel of jury which included Fashion Designers Ashish Soni, Masaba Gupta & Gaurav Gupta and Industry Experts including Shekar CS. – President, Max Fashion, Malini Banerjee – Fashion Director ELLE India, Kamakshi Kaul – Head Design, Max Fashion and Marc Robinson – Project Head, Max Design Awards.
The jury shortlisted 15 finalists based on the criteria like Interpretation of the Theme, Creative Details, Colour Aesthetics, Presentation, Style and Originality. Now these finalists will be completing their outfits with a given budget and in a specific timeframe. Each of the finalists will showcase their collection at the Max Design Awards night to be held in Mumbai in December. At the Grand finale, the Jury members will select the top 3 winners of the program.
These 3 winners will be awarded a cash prize of INR 50000/- each, Internship with the three fashion designers – Masaba Gupta, Ashish Soni & Gaurav Gupta. They will also get an opportunity to intern with MAX & showcase a capsule collection at the ELLE Graduates show in December this year.
Speaking on the occasion Fashion Designer & the jury member Masaba Gupta quotes “It’s a great initiative by Max Fashions to do something of this manner. We all know that being a part of this industry is not an easy thing. Looking at these beautiful entries that we have got, I think it’s a great boost for students and for their confidence level. The kind of support they are getting being as mentors or financially, from Max is phenomenal.”
Fashion Designer & the jury member Gaurav Gupta – “I think there is a lot of young, budding talent in our country & Max Design awards provide a great opportunity for these young talents to be mentored by industry veterans.”
Fashion Designer & the jury member Ashish Soni – “Times could not be better for fashion students as they are now. Fashion as a industry was not perceived to have any impact of the social, economic landscape of India but the young designers are rapidly changing that and Max gives them a great platform to do that with this property.”
Kamakshi KaulHead Design, Max Fashion said “We are excited about the quality and freshness of designs emerging from the design colleges and want to tap into this resource. With new trends emerging every week there is so much the students can work with to express themselves and at MAX we want to tap this talent and groom them to be the fashion leaders of tomorrow.”
Marc Robinson – Project Head, Max Design Awards said “The Indian Fashion Industry is witnessing a surge of young new talented designers. New creative fashion design talent needs to be identified, nurtured and promoted. Max Design Awards Student Edition, will provide a credible and solid platform in propelling the winners of these awards into the fashion industry, and provide ample opportunity and placement, within fashion retail brands, design studios, or in creating their own label.”
Shekar CS. – President, Max Fashion said – “Max believes in democratizing fashion and making fashion available to a cross section of consumers. As a brand our endeavour has been to provide contemporary fashion at affordable prices. Design plays a significant role in ensuring our leadership in value fashion segment. Max Design Award is an initiative to provide design students a platform to showcase their talent. I am extremely delighted at the phenomenal response we have received from leading fashion institutes and their students who have welcomed this initiative and have participated wholeheartedly". 
About Max:
Max is the leading fashion brand offering customers a one stop shop for clothing, accessories and footwear needs for the entire family.
Max, a division of Lifestyle International (P) Ltd., has pioneered the concept of ‘value fashion’ in the country, thereby offering the discerning shopper a vast choice with international fashion & quality. It offers apparel, footwear & accessories that are of the latest fashion trends at a great price, making it affordable to many. The store ambience offers an international shopping experience making shopping for the entire family an absolute delight. In India, Max has over 100 stores across 45 cities including Mumbai, Delhi/NCR, Bangalore, Chennai, Kolkata, Hyderabad, Pune, Bhopal, Ahmadabad, Indore, Kochi, Lucknow, Bhubaneswar, Jaipur, Udaipur, Jabalpur, Jammu, Kanpur, Nagpur, Raipur, Surat, Vadodara, Gangtok, Ranchi, Siliguri, Agra, Allahabad, Amritsar, Bareilly, Chandigarh, Dehradun, Varanasi, Calicut, Coimbatore, Hubli, Kannur, Madurai, Mangalore, Mysore, Pondicherry, Thrissur, Trichy, Trivandrum, Vizag & Vijayawada. The brand plans to have a network of 120 stores by the end of the financial year.
About ELLE.
ELLE has been at the forefront of fashion in India since 1996 and ever since has looked for opportunities to support and promote the industry.
ELLE is the world’s largest selling fashion magazine. It’s an international brand, but each country brings a sensibility that resonates with the sophisticated, stylish and free- spirited young women who read it every month out ELLE India.

We also attended this event. Check out what questions SSU asked fashion designers and MAX here.

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